Way back in February, I posted on the phenomenon of the 'diamond effect' on women. In the glossy on the right, we see this effect in real time on Somalian shorty Iman. This glossy reveals two things: 1) There's *no* way she got that joint from David Bowie and 2) with a rock that size, her smile shouldn't wear off until some time in December. Hopefully, David is getting some of the residuals from her feel good moment. Anyway, Natan Jewelry is kicking a slick campaign that touts the 'Power of Diamonds' and although I normally roll my eyes at smarmy diamond ads aimed squarely at getting shortys to encourage their men to part with their cheddar if they *really* love them, Natan's ad had me actually thinking that there's also something in it for me...Any ad that's funny already has me half way there. The Natan's ads all key on 'before and after' moments as in before the jewelry box is opened and after. The one below is 'priceless'.
Tyrone's Diamond Campaign:
"Cause and Effect"
Diamonds - worth every penny...
Now see, an effect like that on the right shorty is a *very* persuasive argument for dropping some loot on a rock...
Peace@Least,
Tyrone
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